Hwan-Suk Chris Choi

Photo of Hwan-Suk Chris Choi

Professor Gordon S. Lang School of Business and Economics School of Hospitality, Food and Tourism Management Guelph, Ontario hwchoi@uoguelph.ca Office: (519) 824-4120 ext. 53370

Expert In

Attitudinal scale development Brand love and authenticity Conscious consumption Medical tourism Research methodology in hospitality and tourism Sustainable tourism management Tourist engagement Value in use and exchange

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