Sunghwan Yi

Photo of Sunghwan Yi

Associate Professor Gordon S. Lang School of Business and Economics Department of Marketing & Consumer Studies Guelph, Ontario syi@uoguelph.ca Office: (519) 824-4120 ext. 52416

Expert In

Addictive consumption and gambling Impulse buying and compulsive buying Marketing and promotion of healthy foods Nudging and choice architecture for produce Self-regulation failure, guilt and shame Self-regulation issues in buying and consumption

Links

Faculty Page

Media Relations

University of Guelph News Service
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