Expert In:

• Branding
• Competitive stratgey
• Consumer information
• Pricing

Expert In:

• Destination branding
• E-marketing
• International travel
• Tourism marketing

Expert In:

• Brand development
• Business communication
• Digital marketing
• Marketing communications

Expert In:

• Brand strategy
• Advertising and public policy
• Business ethics
• Market segmentation

Expert In:

• Brand love and authenticity
• Attitudinal scale development
• Conscious consumption
• Medical tourism